Google search was complex in the very beginning as you had to write the exact keyword to achieve the information that you require but with time the search engine evolved and now even a novice will be able to look for information successfully. After launching the Hummingbird algorithm Google claims to have made the searching process more human and the possibility of getting direct answers have improved a lot.
Performance of Hummingbird
It is said that Hummingbird has the ability to understand the human language much better than before and doesn’t emphasize on few scattered words anymore. Now the search will be more compact and more human-friendly. Now when you search for any personality or anything specific then Google will provide a summary of information on the right side of the page.
Let’s say for example we type in Hummingbird in Google search then it will collect all the information about the bird and provide the scientific name, length, and classification about the bird on the very search engine page apart from displaying the links where you will find more information about the bird. This is the change that Google has come up with recently so the introduction of the Hummingbird algorithm is interesting as everybody is waiting to experience the change for the better.
This shows that how much effort Google is putting up to humanize the search engine and make it easy to use. So when it has come up with new algorithms then that means it is trying to understand the intention of the user and come up with the best possible result. When you are typing in any question then the whole question is taken into consideration for the search rather than concentrating on a few words.
Some thoughts on Author Rank
It actually means that author can be ranked and can be given a reputational score which has been pointed out in the Google’s Agent rank Patent. This Agent Rank Patent also provides a digital signature to the author. If the author holds any authorship program then he will be able to digitally sign their material if the content is linked to their Google + account.
The brand new designing of the Google has been crafted in such a manner that all is article will be closely monitored after that his expertise on the particular subject will be gauged and then he will be ranked under the new Author Rank. It is a nice step to acknowledge the work of the author and this will also bring in a sense of competition among the authors to provide their best work in order to get to the top position. Even the author rank will be a vital part of the search engine results as the work of the best author will be searched for.
The secret of success in this field lies in meeting your visitor’s quest for relevant information and if you are equipped with proper understanding of the topic along with all the data to support your articles, you will easily make your visitor happy therefore you don’t need to worry about the changes made by Google as your happy and loyal visitors will ensure your place on top of the list and SEO India Agency can help you out.